Concepts

Sometimes, when I've been listening to Nick Ferrari's breakfast show on LBC, I get so pumped that I need a can of the Doctor to unwind. This was the case yesterday when I arrived on set for the video shoot for The Days' forthcoming single 'No Ties'.

Diamond Dogs from HSI were directing; Ben Sullivan produced it; and Will Bex (B.S.C) put the lights up.

The Days are a four piece band from Devon that were signed to Atlantic a couple of years ago. In that time they've been put through a horrendous pop boot-camp. They've been touring schools, hospitals, Butlins and old people's homes relentlessly for the last year. We even made them do media training with Andi Peters, an experience that left Tim from the band with Post Traumatic Stress Disorder. (He later confided in me that he still suffers from occasional bouts of bed-wetting as a result.)

The first thing Andi told them was 'Always sit on your hands when you're being interviewed - it'll stop you fidgeting'. Alright Andi. Just keep your hands where we can see them.

We shot the video on Red Cam. If you've ever used this piece of shit, you'll have seen the following on the monitor alot over the course of the day:

And when it isn't 'initializing', this piece of shit is 'powering down', normally just as you're about to turn over. All I'm saying is, don't believe the hype.

Here's a picture of Ollie Dog on set wearing an antique Varangian helmet:

And here's a detail from the Dogs' storyboard. I never did find the other board so I'm not really sure how the end of the video's gonna pan out.

Anyhow, that's it. Time for a glass of Campari.