Tuesday 16 December 2008

Raggo



I found this link on the Palace Waywards site the other day. Could this section represent the pinnacle of raggo steez? As it says on their blog: 'Darren Harper - he can definitely link a draw in his ends'.

Speaking of raggo, last week In Your Face conducted some detailed research into YouTube tagging. As we all know, in this day and age YouTube 'hits' talk. And in order to wring out every last precious 'hit' from a video your tagging needs to be on point. Otherwise how's anyone gonna find your shit when they search?

We started by studying one of our own videos. Here are the tags for Alesha Dixon's new jam 'Breathe Slow'.

Alesha, Dixon, Alicia, Breathe, Slow, New, Video, Single, Brand, The, Show, Tracks, Album, Boy, Does, Nothing, Strictly, Pop

Average. Nice inclusion of 'Alicia' - a really common misspelling of her name. But why tag the word 'The'? Definite and indefinite articles aren't gonna improve your search-ability.

We were then curious to see how one of the biggest videos of the year was tagged. So obviously we looked at Blackout Crew's 'Put A Donk On It'.

The, Blackout, Crew, Black, Out, Put, Donk, On, It, AATW, Clubland, TV, Itunes, Download, MP3, Now

Disappointing. Really disappointing. I would have expected more from All Around The World. If this tagging was graffiti it would be the equivalent of Alex Funtzi lining a DIET throw-up in Gunnersbury Park when I was 14, and then having to hide in the toilets everyday after school for 6 months because he was so scared of getting beats. Toy.

Finally we wanted to know how a powerhouse like universal do it, so we analyzed James Morrison's 'Broken Strings' video.

James, Morrison, Ft, Nelly, Furtado, Broken, Strings, Official, Video, Rihanna, Rehab, Justin, Timberlake, Timbaland, T.I, Katy, Perry, Pink, So, What, The, Killers, Katharine, Idol, Xfactor, Lady, Gaga, Britney, Spears, Womanizer, Xtina, Christina, Aguilera, Keeps, Getting, Better, Kanye, West, Simple, Plan, Canada, Ottawa, Hot, Cold, Polydor, Girls, Aloud, Sugababes, Kaiser, Madonna, Alternative, Pop, Blues, Rock, Soul, Indie, Folk, Acoustic, Guitar

R to the A to the G to the G to the O. Universal win hands down for the most ghetto, opportunistic, thugged out tagging around. If this was graffiti it'd be TOX going all city, running amok, battering trains with a need to vandalize like a crackhead needs rocks. Ugly. Beautiful. Relentless.


As a matter of interest why has no one released a song called 'Porn'? Even if you tagged it like a retard, you'd still get bare hits.

Next week, In Your Face will be taking an in depth look at Fizz TV.

No comments:

Post a Comment